About Us

Rooted in the heart of Madurai, P. Rathinam Chettiar & Sons has been a cherished name in fine jewellery for over six decades. Established 63 years ago, our journey began with a simple dream — to make timeless jewellery accessible to every family without compromising on purity, design, or trust. What started as a humble showroom has grown into a destination where tradition meets trend, and every ornament tells a story of craftsmanship and care.

A Legacy of Trust and Craftsmanship

For generations, we have earned the confidence of our customers through honesty, transparency, and an unwavering commitment to quality. Every piece of jewellery we create be it gold, rose gold, or diamond — is a reflection of our deep-rooted values and refined artistry. From classic heirlooms to contemporary designs, our collections blend traditional Indian aesthetics with modern trends, ensuring there’s something special for every occasion.

Our in-house craftsmen and designers work with precision and creativity to bring
your dreams to life. Whether it’s a delicate everyday piece or a statement design for your most cherished moments, our jewellery is made to celebrate
life’s beauty and brilliance.

  • Our Mission

    To craft fine jewellery that combines affordable luxury with authentic craftsmanship, allowing every customer to express their individuality with
    pride and trust.

  • Our Values

    • Trust & Transparency: The foundation of every relationship we build and every ornament we craft.
    • Craftsmanship & Creativity: The hallmark of our enduring reputation for beauty, detail, and excellence.

A Warm Invitation

We warmly invite you to visit our showroom in Madurai and become a part of our ever-growing family. Discover jewellery that captures your emotions, marks your milestones, and reflects who you truly are — only at P. Rathinam Chettiar & Sons, where tradition shines with a modern touch.